Impulse Riot

About Us

Impulse Riot was founded to make effective digital marketing more accessible.

With over 15 years of experience across psychology, SEO, and technology, including international work for Fortune 100 companies, we understand how people think, search, and make decisions online – because we’ve seen it at scale.

That experience shapes how we approach every project. Search-led strategy. Thoughtful execution. Digital work built to perform across markets, not just look good.

Clear thinking. Practical strategy. Results that matter.

impulse riot

Richard Hanzlík

Co-Founder & Director – Tech-Savvy Entrepreneur

Richard is the technical powerhouse behind Impulse Riot, with a talent for turning ideas into scalable, successful businesses.

With over two decades in the tech industry and a proven track record as an entrepreneur, he understands what it takes to build, market, and grow a business from the ground up — because he’s done it himself.

Having learned marketing the hard way through his own ventures, Richard brings a practical, no-nonsense perspective that resonates with small business owners. Fluent in three languages and deeply systems-driven, he focuses on strategy, structure, and execution that actually delivers.

Strategy. Systems. Momentum. That’s his sweet spot.

Sarah Pokorná

Co-Founder & Director – Psychology-Led Marketing Strategist

Sarah brings depth, insight, and global perspective to Impulse Riot.

With a degree in psychology and a master’s in marketing, she has spent over a decade leading global strategy for Fortune 100 brands. Her work has launched campaigns in more than 40 languages, earned industry awards, and trained marketing teams across multiple continents.

Beyond agency life, Sarah has worked as a university lecturer, translated for the EU, and speaks eight languages – yes, really! Her expertise in consumer behavior shapes how brands connect, persuade, and convert.

Psychology isn’t just her background. It’s what gives her the edge.

impulse riot

Working Hours

Mon-Fri: 8 AM – 4 PM

Though we’re often around later for our US clients!

Office

Červená cesta 1638, 68604 Kunovice, Czech Republic

+420 608 690 126